Professional Valuations, 99% Less

A formal business appraisal prepared by a certified valuation analyst (CVA) or accredited senior appraiser (ASA) typically costs between $5,000 and $50,000, depending on the size and complexity of the business. These engagements involve weeks of due diligence, discounted cash flow modeling, and a written opinion of fair market value. Valzura gives you access to the same core methodologies (SDE multiples, EBITDA multiples, DCF analysis, and revenue multiples) starting at $0, so you can get a data-driven estimate in minutes rather than months. Our try our free calculator is the fastest way to understand what your company is worth before deciding whether a formal appraisal is necessary.

An online business valuation calculator is appropriate for exit planning, partnership discussions, annual benchmarking, and preliminary M&A advisory conversations. If you need a valuation for tax reporting, litigation, SBA lending, or ESOP compliance, courts and regulators generally require a formal business appraisal from an accredited appraiser. Valzura's Professional tier bridges the gap by producing see how our reports compare with scenario modeling, sensitivity analysis, and lender-ready SBA documentation that many business brokers and CPAs use as a starting framework before commissioning a full engagement. You can also add a one-time expert CPA review ($995) if you need professional sign-off without the $5,000+ price tag.

The Starter PDF report (5 pages) includes your estimated fair market value, SDE and EBITDA calculations, the industry multiple applied, a risk factor summary, your sellability score, revenue quality score, and buyer readiness assessment. The Professional report expands to 20+ pages and adds discounted cash flow analysis, asset-based valuation, best/base/worst scenario models, a sensitivity matrix showing how changes in revenue growth and margin affect valuation, comparable transaction benchmarks, a deal structure comparison (asset sale vs. stock sale), tax impact estimates, a prioritized value improvement roadmap, exit planning checklists, and expert commentary. Both formats are designed to be shared with potential buyers, lenders, or your financial advisor. Browse industry-specific multiples to preview the data behind each report.

The sellability score is a 1–100 rating that evaluates how attractive your business is to potential buyers based on eight key factors: financial performance, revenue predictability, owner dependency, customer concentration, growth trajectory, operational documentation, market position, and asset transferability. A higher score means buyers will compete more aggressively, driving your sale price toward the upper end of the multiple range. The score is included in all Starter and Professional reports, along with specific recommendations for improving each factor before going to market. Think of it as a pre-sale diagnostic that tells you exactly what to fix to maximize your exit value.

Yes. The Advisor tier is purpose-built for business brokers, CPAs, and M&A advisory professionals who deliver valuations to clients on a recurring basis. It includes white-label PDF reports with your firm's branding, a client management dashboard with a client-facing portal, an embeddable calculator widget for your website, up to five team seats, a deal pipeline tracker, engagement letter templates, and API access with webhooks so you can integrate valuation workflows into your existing practice management software and CRM (HubSpot, Salesforce). Many certified valuation analysts use Valzura as a rapid screening tool before scoping a full business appraisal engagement.

The Professional plan includes six valuation methods: (1) SDE multiple analysis for owner-operated small businesses, (2) EBITDA multiple analysis for mid-market and professionally managed companies, (3) revenue multiple analysis for high-growth or pre-profit businesses, (4) discounted cash flow (DCF) modeling that projects future earnings and discounts them to present value, (5) asset-based valuation that sums tangible and intangible assets including goodwill, and (6) precedent transaction analysis that benchmarks your business against comparable completed sales in your sector. Each method is weighted based on your industry's valuation norms to produce a blended fair market value range.

Yes. If you only need a one-time valuation, single professional PDF reports are available from $199 without a monthly commitment. This is ideal for business owners who need one comprehensive report for a specific event: a partner buyout negotiation, an SBA loan application, or an initial conversation with a business broker. The single report includes the same analysis as the Professional plan: all six valuation methods, scenario modeling, sensitivity analysis, and expert commentary.

Yes. All paid plans start with a 7-day free trial. A credit card is required to start the trial, but you won't be charged until the trial ends. You can cancel at any time from your account settings before the trial expires. If you cancel, you retain access to your current plan's features through the end of your billing cycle. Saved valuations and PDF reports remain accessible even after downgrading, though you cannot create new ones beyond your new plan's limits.